HIGHLIGHTS
- YouTube has launched its affordable version of the Premium subscription in the US.
- It is called the YouTube Premium Lite and is priced at half the cost of the original Premium plan.
- The plan will soon be expanded to countries like Thailand, Germany and Australia.
YouTube had previously launched its Premium Lite plan in selected countries for testing purposes. However, the plan was rolled back soon. Now, after a long time, the platform has announced a Premium Lite plan for US consumers. It will soon expand to other countries in the coming months.
YouTube Premium Lite: Here’s how much it costs
The YouTube Premium Lite has been priced at $7.99 per month in the US. The pricing converts to roughly Rs 700. The original Premium plan costs $13.99 per month (approx Rs 1400) for reference.
Under the Premium Lite subscription, users can enjoy a complete ads-free experience for most videos. Some videos, such as music content, shorts, etc,. may have ads in between. Gaming, fashion, beauty, news and more niche will remain completely ads-free.
After a few weeks, YouTube may launch the Premium Lite plan for the users residing in Thailand, Germany and Australia. Whether India will get the plan remains a mystery for now. We should wait for an official announcement regarding the expansion of the plan to know more about it.
